Yunnan Coffee Aims for Global Fame at 2024 Café Show China

Yunnan Coffee Aims for Global Fame at 2024 Café Show China

Yunnan coffee producers are showcasing their unique offerings at the 2024 Café Show China, aiming to expand their international presence. The province, known for its high-quality coffee beans, particularly Catimor, is looking to increase exports to markets like the Middle East and beyond. Companies are optimistic about the future, with plans to grow their annual export volume significantly.

• Yunnan is China’s largest coffee-growing region, producing over 98% of the country’s coffee.

• In 2023, China exported around 5,900 tons of coffee, valued at USD 78 million.

• The Middle East, including countries like the UAE and Saudi Arabia, is a key market for Yunnan coffee.

• COTTI Coffee, a Chinese brand, recently opened its first store in Dubai, marking a significant entry into the Middle Eastern market.

This growth is crucial as Yunnan coffee producers seek to establish a global reputation. With the coffee market in the UAE projected to grow, Yunnan coffee could play a vital role in enhancing trade relations between China and the Middle East.

Source.

Enjoying the read? Subscribe for free to one of the fastest-growing newsletters and get weekly coffee news (TL;DR updates) delivered right to your inbox.