WatchHouse, a contemporary coffee brand from the U.K., has launched its second U.S. location in New York City's iconic Chrysler Building. This marks a significant step in its international growth following the opening of its flagship store in the U.S. earlier this year. The design of the new location emphasizes comfort and beauty, creating a unique experience for visitors.
• The interior features high-quality materials like red and sienna travertine flooring and brushed stainless steel accents, designed by Deidra Hodgson.
• The menu includes a variety of espresso drinks, seasonal offerings, and a special Rarities program featuring rare coffees priced between $14 and $52.
• Food options range from sweet pastries to savory dishes, catering to diverse tastes.
• WatchHouse has expanded from a small location in London to 21 Houses across the U.K. since its inception in 2014.
This expansion is important as it showcases the growing demand for specialty coffee and unique café experiences. By blending local culture with its brand ethos, WatchHouse aims to attract coffee lovers and create a community around its modern approach to coffee.
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