Starbucks is actively enhancing the accessibility of its stores by implementing new technologies aimed at reducing noise. The coffee giant plans to install acoustic dampening materials in the ceilings of all new and around 1,000 renovated U.S. locations. This initiative, highlighted by Starbucks North America President Sara Trilling, is designed not only to minimize noise but also to improve order accuracy and the overall customer experience. The noise reduction efforts are part of a broader strategy to accommodate guests with hearing aids and other assisted listening devices. Additionally, Starbucks is introducing adjustable lighting and other features to aid customers with visual impairments and mobility challenges. These improvements are intended to create a more inclusive and enjoyable environment for all customers and staff.
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