Santa Monica Spruces Up - New Hotel Rebrand and Coffee Shop Debut

Santa Monica Spruces Up - New Hotel Rebrand and Coffee Shop Debut

Santa Monica's Chamber of Commerce recently celebrated two major local business events. The Santa Monica Hotel on Lincoln Blvd. unveiled its new look and rebranding with a lively ribbon-cutting ceremony. Co-owner Jon Farzam, known for his work with Shore Hotel and Ocean View Hotel, decided to rebrand following feedback that the spot was more than just a motel. The revamped location now proudly carries the hotel title, impressing local officials and guests alike. Just days later, another ribbon cutting welcomed Coffee with Creme and Sugar on Ocean View Ave. This new coffee shop offers unique drinks like a s’mores toasted marshmallow mocha and customizable gelato PopBars. Open every day from 7 am to 7 pm, the shop is poised to become a local favorite.

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