A new online auction by Satinaki, a cooperative of smallholder farmers in Peru, has put the Chanchamayo region on the global coffee map. The event, held on October 5, 2024, attracted international buyers and showcased the region's top coffee varieties. The highest bid reached an impressive US$27 per kilo, far exceeding typical market prices. This auction not only highlights the quality of Chanchamayo's coffee but also recognizes the hard work of local farmers.
• The auction featured six premium coffee varieties, evaluated through a three-round tasting process by expert Q Graders.
• International buyers, including traders and roasters from Germany, participated, indicating strong global interest.
• The event was a significant milestone for the farmers, bringing them recognition and motivation to continue improving their craft.
• Sponsors Knauer & Knauer and Murnauer Kaffeerösterei supported the auction, ensuring its success.
This event is crucial for the development of coffee cultivation in the region. It empowers farmers by providing them with a platform for global recognition and fair compensation. The success of this auction sets a precedent for future events, aiming to uplift the local coffee industry and enhance the livelihoods of the farmers involved.
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