Luckin Coffee has reached a significant milestone by opening its 20,000th store in Beijing. This growth follows the launch of its 10,000th outlet last year and a new roasting facility in Jiangsu. The company aims to establish itself as a world-class coffee brand, supported by a large customer base and dedicated employees.
• Luckin Coffee's store network includes delivery and pick-up-only locations, allowing for rapid market share growth in China.
• The company opened 1,442 stores since March 2024, highlighting its aggressive expansion strategy.
• Luckin operates 32 stores in Singapore and plans to expand into Malaysia through a master franchise agreement.
• A new MoU with Brazil allows Luckin to purchase 120,000 tons of coffee over two years, valued at $500 million.
This expansion is crucial as it positions Luckin Coffee to compete more effectively in the global market. Despite recent revenue challenges, the company's strategic moves indicate a strong commitment to growth and sustainability in the coffee industry.
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