Kopi Kenangan's $1 Billion Brew - From Local Stall to Global Sensation

Kopi Kenangan's $1 Billion Brew - From Local Stall to Global Sensation

Edward Tirtanata turned his love for coffee into a billion-dollar empire. Starting with a single stall in Indonesia, Kopi Kenangan now spans over 800 locations in Southeast Asia. Tirtanata, inspired by his entrepreneurial parents, faced early challenges, including his father's business struggles. He pivoted from a tea shop to affordable, quality coffee, addressing a gap in the market. The grab-and-go model and tech-enabled, hyperlocal approach set Kopi Kenangan apart. The company raised over $230 million, proving that a passion for coffee can brew global success.

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