Jack Simpson, a three-time Australian Barista Champion, is set to compete in the World Barista Championship in Milan. This year, he aims to highlight the often-overlooked coffee producers who are essential to the industry. Jack believes that while baristas gain fame, it's the producers who deserve recognition for their hard work and dedication.
• Jack won the Australian Barista Championship for the third consecutive year, using coffees from two dedicated producers.
• He emphasizes the importance of showcasing the stories of coffee producers, like Jonathan Gasca, a fourth-generation farmer.
• Jack has shifted his focus from trying many coffees to using those from producers he has strong connections with.
• He created a unique drink using a special process to enhance oat milk, making it creamy and flavorful.
This focus on producers is crucial as it brings attention to their contributions in a challenging industry. By sharing their stories, Jack hopes to inspire others and elevate the entire coffee community.
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