Iced Coffee Craze - Discover the TikTok Hacks at Nescafé's Pop-Up

Iced Coffee Craze - Discover the TikTok Hacks at Nescafé's Pop-Up

The growing trend of iced coffee hacks on TikTok has inspired a unique pop-up café experience by Nescafé. This event, known as the 'Hack Café,' showcases a variety of creative iced coffee recipes from popular Australian creators. The café is open for just two days, offering free samples of inventive drinks made with Nescafé's new Espresso Concentrates.

• Over 4,000 iced coffee recipes have been shared on TikTok, amassing over 100 million views.

• Popular creators like Ayesha Madon and Tina Provis are serving their signature drinks at the café.

• Unique creations include Ayesha's 'Ayesh-ed Pistachio' and Tom Smallwood's 'Tiramisu Chill.'

• Visitors can enjoy free iced coffee and share their own hacks using the hashtag #NESCAFEColdHacks.

This event highlights the intersection of social media and food culture, encouraging creativity and community engagement. It showcases how brands can connect with younger audiences through fun, interactive experiences. The café not only promotes Nescafé's products but also inspires coffee lovers to experiment with their own recipes.

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