Demand for coffee is rising, but traditional farming practices are harming the environment. Atomo Coffee aims to change that by creating coffee without beans. Founded by Andy Kleitsch and food scientist Jarrett Stopforth, Atomo uses sustainable ingredients like date pits and strawberry fiber to replicate coffee's rich flavors. This innovative approach not only tastes great but also has a lower environmental impact.
• Atomo Coffee has opened a large roasting facility in Seattle.
• The product reduces carbon emissions by 83% and farmland use by 70%.
• The company partners with existing coffee brands to promote sustainability.
• Atomo Coffee is available in over 73 cafés and on Amazon.
This shift towards beanless coffee is significant as it addresses both rising demand and environmental concerns. By collaborating with traditional coffee companies, Atomo aims to create a more sustainable coffee culture. This could lead to a healthier planet while still satisfying coffee lovers.
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