The specialty coffee industry is experiencing significant changes due to rising green coffee prices. Many established roasters, who once prioritized single origin and micro lot coffees, are now shifting towards more affordable blends to maintain profitability. This shift is reshaping relationships within the supply chain, affecting both producers and consumers. As larger roasters adapt to high costs, smaller roasters may feel pressured to follow suit, potentially impacting the quality and uniqueness that defined specialty coffee.
• Green coffee prices have surged, reaching over US$4/lb, creating financial strain for roasters.
• Many roasters are turning to cheaper coffee options and blends to manage costs and maintain margins.
• This shift could lead to diminished quality in some cases, risking consumer trust and loyalty.
• The long-term effects may disrupt established relationships between roasters and coffee producers.
The current situation highlights the need for transparency and strong partnerships in the coffee supply chain. As roasters navigate these challenges, those who prioritize quality and sustainable practices will likely emerge stronger in the long run.
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