Wonderstate Coffee is hitting major milestones as it celebrates its 20th anniversary. The roastery, known for its commitment to sustainability and ethical practices, has achieved 100% solar-powered roasting for ten years and earned B-Corp certification. Founded in Viroqua, Wisconsin, by Denise and TJ Semanchin and Caleb Nicholes, the company reflects the agricultural spirit of its community. Recently, Wonderstate was awarded Macro-roaster of the Year for 2025 by Roast Magazine, marking another significant achievement in its history.
• Wonderstate operates three cafes and focuses on direct relationships with coffee farmers.
• The company prioritizes fair trade principles and offers profit-sharing to employees.
• They have been solar-powered since 2015, emphasizing renewable energy.
• Community involvement includes donating coffee to local organizations and food pantries.
Wonderstate Coffee's approach to business highlights the importance of sustainability and community support. Their success story serves as an inspiring model for other businesses aiming to combine quality with ethical practices. By fostering strong relationships with farmers and sharing profits with employees, Wonderstate not only contributes to the local economy but also sets a standard for responsible business practices in the coffee industry.
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