Companies are turning to biotechnology to address the environmental impact of traditional coffee production, which has caused significant ecological damage due to the vast demand for coffee beans. Innovations include creating coffee alternatives without using actual coffee beans. For instance, Atomo has developed a product called Coachella Latte Blend, using date seeds and other natural ingredients to mimic coffee. Other firms are exploring lab-grown coffee cells. These developments are in response to the environmental degradation caused by massive deforestation, increased carbon emissions, and the exploitation of farmers. Additionally, climate change is making traditional coffee-growing regions unsuitable, which may lead to a spike in coffee prices. As the world consumes about two billion cups of coffee daily, these sustainable alternatives could provide a crucial solution, though consumer acceptance remains a significant hurdle.
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