Bad Ass Coffee Expands to New Jersey with Exciting Franchise Deal

Bad Ass Coffee Expands to New Jersey with Exciting Franchise Deal

A new franchise deal has been signed for Bad Ass Coffee of Hawaii to open three locations in central New Jersey, starting with Hackensack in late September. This expansion marks a significant step for the brand as it aims to grow its presence in a key market. The deal is led by father-son duo Jim and Tyler Bowman, who transitioned from successful IT careers to explore entrepreneurship. They were drawn to the Bad Ass Coffee brand after enjoying its offerings in Florida and are now targeting cities like New Brunswick, Princeton, and Somerville for future locations.

• Bad Ass Coffee plans to add 10-12 locations in New Jersey over the next 3-5 years.

• The brand is known for its premium Hawaiian coffee sourced from Kona, Kauai, and Maui.

• More than 70% of the franchise system consists of multi-unit operators, showcasing its growth strategy.

• The franchise offers strong support for site selection, financing, and construction management.

This expansion is crucial as it not only introduces unique coffee experiences to New Jersey but also strengthens the brand's national footprint. By partnering with engaged franchisees like the Bowmans, Bad Ass Coffee can tap into local communities, ensuring that more coffee lovers enjoy their premium products. The move reflects the growing demand for quality coffee and the potential for profitable franchise opportunities in emerging markets.

Source.

Enjoying the read? Subscribe for free to one of the fastest-growing newsletters and get weekly coffee news (TL;DR updates) delivered right to your inbox.