Meridah Nandudu's story highlights her journey from a village girl to a successful coffee entrepreneur in Uganda, breaking gender barriers along the way. Growing up in a community where coffee was predominantly a man's domain, Nandudu faced numerous challenges. After her husband left her, she decided to return to her roots and start a specialty coffee business. She quickly realized the potential of coffee as a source of income and empowerment for women in her village.
• Nandudu founded Bayaaya Specialty Coffee, focusing on buying beans from local women farmers.
• She faced resistance from men in her village, who traditionally controlled coffee sales.
• By offering financial incentives, she encouraged men to allow their wives to sell coffee directly to her.
• Today, she works with over 600 women farmers, helping them gain financial independence.
This initiative is significant as it not only transforms the lives of individual women but also challenges societal norms, promoting gender equality and economic empowerment in rural Uganda. Nandudu's vision extends beyond her business; she aims to inspire and uplift other women, creating a ripple effect of change in her community.
Enjoying the read? Subscribe for free to one of the fastest-growing newsletters and get weekly coffee news (TL;DR updates) delivered right to your inbox.