A new coffee alternative made from date seeds and other upcycled ingredients aims to tackle the coffee industry's looming crisis. The Seattle-based startup, Atomo, is creating a sustainable product that could redefine coffee consumption globally. With predictions that coffee-growing land will be cut in half by 2050, Atomo's innovative approach may be a game changer.
• Atomo uses upcycled ingredients like date seeds, ramon seeds, and fenugreek to create a coffee-like beverage.
• The company has developed over 400 formulations to achieve a taste and aroma similar to traditional coffee.
• Atomo's product boasts 83% fewer carbon emissions and requires 70% less farmland than conventional coffee.
• The startup plans to produce four million pounds of bean-less coffee in its first year, significantly reducing carbon dioxide emissions.
This initiative is crucial as the coffee industry faces climate challenges and rising prices. By offering a sustainable alternative, Atomo not only addresses environmental concerns but also meets the growing consumer demand for eco-friendly products. Their collaboration with existing coffee brands shows a commitment to enhancing sustainability across the industry.
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