Will Lenney and James Marriott are making waves in the food and drink industry with their new iced coffee brand, Rodd’s Iced Coffee. Available in Sainsbury’s stores across the UK, the brand offers unique flavors like cold brew oat latte, matcha latte with vanilla, and waffle oat latte. Each drink is crafted from 100% Arabica beans sourced through the National Federation of Colombian Coffee Growers, ensuring that profits go directly to the farmers. The beverages are plant-based and free from sugar, preservatives, and artificial ingredients.
• The duo, popular YouTube stars, has close to 10 million subscribers combined.
• Rodd’s has quickly gained traction, amassing over 167,000 followers on Instagram.
• Their goal was to create iced coffee that is both visually appealing and tasty, avoiding sugary alternatives.
• The ready-to-drink coffee market in the UK is growing rapidly, with expectations to surpass £350 million by 2026.
This venture matters as it highlights a shift towards healthier, sustainable beverage options. By focusing on quality ingredients and ethical sourcing, Rodd’s is tapping into a growing consumer demand for transparency and health-conscious products in the beverage industry.
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