A new punch card initiative has been introduced by University of Maryland Dining Services to motivate students to visit various cafes on campus. By collecting punches from different cafes, students can earn rewards, including free coffee. This program aims to highlight the unique offerings of each cafe and increase foot traffic to lesser-known locations.
• Students can pick up punch cards at any of the 12 campus cafes.
• Collecting punches from 10 different cafes before spring break earns a coupon for free coffee weekly.
• The program targets cafes that often lack visitors, like Rudy’s Cafe.
• Designed by a student intern, the initiative includes promotional materials to attract attention.
This program matters because it not only promotes local cafes but also encourages students to explore their campus more fully. By increasing awareness of different dining options, it fosters a sense of community and supports the cafes that may otherwise be overlooked. The success of this initiative could lead to more similar programs in the future.
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